The city starts calling the fairgrounds the Winston-Salem Fairgrounds but stresses that the fair name stays Dixie Classic. City officials say they had called the whole area, including Joel Coliseum, the Winston-Salem Entertainment-Sports Complex and needed a new marketing name after the sale of the Coliseum in 2013 to Wake Forest University.
- District School House
- Winston-salem Foundation
- Building Industry
- North America
- Joel Coliseum
- Winston-salem Entertainment-sports Complex
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